ABOUT US

Our Story

Picture this...two guys in their 20s, 9-5ing and running the rat race. They were burning out fast and couldn't help but think there MUST be more to life than spreadsheets and suits!

 

Soon, they swapped the corporate life for elephant pants and sunset beers and never looked back! They shared a dream of creating adventures that allowed people to explore all around the world, create long-lasting friendships and give back to the amazing communities along the way. TruTravels was born!

Maximise AdventureMinimise Hassle

We all have something in common - the burning desire to see the world and have the time of our lives doing it! That’s where we come in. We give you the chance to see new places, meet new people and experience new cultures.

 

We’re all about inclusions. We take away all the stress and worry of budgeting so you can focus on living the dream and making lasting memories. Our balance of hotspots, unique experiences, and bucket list adventures means you make the most of every single day.

CreateOpportunity

We believe in providing the opportunity for our customers to have the time of their lives, for our staff to be the best they can be and for our partners and communities to use tourism as an opportunity
to improve their lives. Together, we have a chance to promote equality through social enterprise and responsible travel.

We don't do average

We only do mind-blowingly awesome. We pride ourselves on excellence and go above and beyond to provide life-changing experiences for all our customers every time.

We are always striving to innovate and improve our services and our trips so we can provide the best value for our customers and all of those involved.

for the benefitof all

We do what we do for the good of our customers, staff, partners and the communities where we work. We want to make the world a better place, whether that’s by spreading good vibes & making people happy or by helping development in areas that need it. We believe that travel should always be used as a force for good.

we arefamily

Our people are what make us so unique. Everyone at Tru is part of the family - we work, play and party together. The TruFam is made up of an amazing bunch of individuals who share our passion for spreading good vibes and changing lives through travel. We are about connecting people from all over the world, and everyone who comes on tour with us becomes part of the Tru Family for life.

livethe dream

Love what you do and you will never work a day in your life. Fun is built into everything we do; if we are not enjoying ourselves, then we cannot provide the best experience for our customers. We aim to inspire people to live the dream.

Ferrari for the price of a Ford - the tours that don't break the bank! Our Classic trips have the perfect balance of culture & adventure, jam-packed days with unbelievable life-changing experiences and hey, even a party or two. Maximum inclusions, minimum hassle, you get the gist.

Want the Tru-backpacker experience? These adventures are designed for travellers aged 18-29 who want to explore the world for less without missing out on epic and authentic experiences. On our Backpacker trips, you’ll stay in our hand-picked hostels, enjoy more free time and still get that incredible group-travel experience. Who said travelling on a budget had to be boring?

Our Flashpacker style is for those who want to experience our bucket list activities, but with a little more comfort and style. We've included all the best bits of our Classic tours, but with higher standards of accommodation, transport and activities. Done with the hostel vibe? Then this is your natural progression. It still has the epic backpacker vibe, but a bit more boujee. We like to call it ballin’ on a budget. From backpacker to Flashpacker.

Craving an unforgettable adventure? Want to experience some of the world's biggest cultural festivals? Introducing our ‘Limited Edition’ Travel Style. These brand-new tours are your way into iconic bucket list moments across the planet.

Want to sit back and let us handle it all? By booking one of our multi-trip combos, you can relax and let us take care of all transfers, flights, accommodation and everything else in between. So go ahead and check out longer tours that take you across multiple countries and all you have to worry about is what to pack!

It's time to pack away the bikinis and head to the mountains! This travel style 'Ski and Apres' has us trading in the beaches Tru is so famous for and swapping into our ski gear! We've found the perfect balance of learning new skills and sliding the slopes with a well-deserved party and apres ski! This trip is guaranteed to be one to remember! That's s'no'w joke.

OUR IMPACT

Since day one, TruTravels’ mission has been simple but powerful - to give back more than we take. We believe in Changing Lives Through Travel by creating life-changing experiences that benefit everyone - especially the communities we visit.

 

In 2022, we committed to measurable action that benefits travellers, communities, and our environment. In our People & Planet Promise - our pledge to positively impact 250,000 lives by 2030, be climate positive and take a lead on sustainable travel and raise £1.25million for People & Planet. Check out our progress below!

296,368
TREES PLANTED

Since day one, TruTravels’ mission has been simple but powerful - to give back more than we take. We believe in Changing Lives Through Travel by creating life-changing experiences that benefit everyone - especially the communities we visit.

 

In 2022, we committed to measurable action that benefits travellers, communities, and our environment. In our People & Planet Promise - our pledge to positively impact 250,000 lives by 2030, be climate positive and take a lead on sustainable travel and raise £1.25million for People & Planet. Check out our progress below!

Team Members (Europe)

Team Members (Europe)

Gemma
Head Of Marketing & Partnerships
The "Queen of Tru!" When she's not sipping an Aperol, Gem heads up all things marketing and manages all brand partnerships for Tru!
Roxanne
Global HR & Talent Manager
The amazing Roxanne joined us earlier this year and has helped with hiring and training new members of the TruFam! She is a ray of sunshine and is by far the most stylish member of the TruUK office!
James
AU Head of Commercial
If you're a travel agent in Oceania, we're best mates! Jet setting across the world to build bonds with all our amazing agents.
Josh
Creative Executive
All about adventure and all things visual, Josh is always behind the camera getting the most amazing content for our social media and website!
Tyron
Sales Manager
King of sales, Ty is there to make sure everyone gets a bargain and gets booked on to their dream tour!
Jess
Social Media Executive
From making TikToks to writing blogs and being creative in everyway, Jess is the one who keeps our socials running and looking fresh!
Adrian
Accounts assistant
When he's not in the gym Adrian is working on the Tru Accounts and making sure everything is all in order!
Sophie
Marketing Assistant
Sophie is on hand for all the marketing odd jobs, from writing blogs and emails to starring in our world-class TikToks and more she's always on hand to help
Charlotte
Sales Team Member
The amazing Char is on hand to help you book the trip of a lifetime! Whether it's your first solo trip or your fifth Char is ready to find the trip for you :)
Ismi
Europe Reservations Executive
Heading up our reservations team Ismi does a brilliant job ensuring everything is in order before our customers set off on the adventure of a lifetime!
Rhyannon
Tru Leader
From a small towns in Ireland to the coasts of Greece & Croatia. Rhyannon loves to be by the sea showcasing the best of southern Europe to her guests!
Gema
Tru Leader
Originally from Spain, Gema has spent time guiding across South East Asia. She's so excited to be back in Europe taking people by rail across the continent and showing them the magic of this beautiful place!
Chloe
Customer Experience Executive
Chloe is your friend after you have booked helping you with anything before you go. She loves to travel and try cocktails from all over the world - although tequila will always be no1!
Steph
Sales Executive
Steph is always chatting to travellers from all over the world! She's amazing at advising everyone on the best tour to suit them!
Abi
Brand Partnerships Executive
When she's not collecting bits for her junk journal Abi is connecting with communities across the world!

Team Members (Latin + Asia)

Team Members (Latin + Asia)

Arina
Booking Manager
Arin handles booking for accommodation, transportation, and invoices. She is ambitious and loves to learn new things!
Hul Vong
Cambodia Tru Leader
I really love working at Tru because they make me feel part of the family. I really love the way that TruTravels operates and can't wait to continue my journey with them!
Nancy
Accounts Assistant
Nancy has been at Tru since 2022 and is part of our amazing Thailand finance team!
Surya
Tru Leader
Surya has been exploring and sharing the wonders of India for 8 years. He's also a travel photographer with a deep love for exploration.
Ovinda
Tru Leader
Originally from Sumatra, Ovinda loves learning from people all around the world and sharing experiences with new people. She’s living her best life in Bali!
Ronny
Latam Operations Manager
Ronny brings the vibes every day at Tru. The ultimate cool guy - Ronny heads up the Latam departments and is crucial for developing changes for our tours and training tour guides!
Manuel
Tru Leader
Manuel loves to fall in love with the little things in life. He enjoys spending time outdoors and discovering the world with the TruFam.
Manfred
Tru Leader
Manfred is has a deep passion for travel and uses it as a method to grow! He always remains respectful to the environment and wants to have a positive impact on mother nature.
Jurgen
Latam Dojo
Jurgen is a happy bean, full of energy for new adventures and forever sunsets. He loves eating, meeting new people and be surrounded by nature and the ocean :)

Reviews

This is my 2nd Trutravels trip
! There is no other group travel that is as adventurous yet easy on the backpacking and finances! Having a tour guide that speaks the language and truly represents the country helps one feel welcomed and respected.
Melissa Quero-Gopar - Nov 2025
Bam Bam and Smile were amazing from…
Bam Bam and Smile were amazing from start to finish more than just our tour guides, turned into best friends
Ryan - Nov 2025
My 10-day Bali trip with guide Luki was…
My 10-day Bali trip with guide Luki was the perfect balance of culture, adventure, beaches, and downtime. He’s truly 24/7 on call, sorting any issue instantly with a smile, and brilliantly mixes fun group time with space for solo exploring. Luki knows Bali inside out. 100% recommended!
Elamay Micallef - Nov 2025
Amazing
Our tourguide was Nana! The overall trip through Cambodia was amazing! We had so much fun. Nana is amazing and so helpful. When I was sick the first days of the tour he checked on me and got me medicine. I am very happy he was out tourguide he made us feel like family
Milla Ferwerda - Nov 2025
BEST TOUR GUIDE EVER
I did a 14 day northern Thailand tour and it was amazing. The best part of my tour was my tour guide Peanut. If you get peanut as your tour guide you’re extremely lucky and guaranteed a good experience. He is so knowledgeable and fun, brought everyone on the tour out of their shells and by the end was a friend more than a tour guide. I cannot reccomend this tour enough. By the end there were tears all round saying goodbye.
Daisy - Nov 2025
I’ll be definitely booking another trip…
I’ll be definitely booking another trip with tru travels, well organised, no stress, amazing activities. My tour guide peanut was a highlight of the trip, he goes above and beyond for his job and we’re all so sad he is not continuing on our tour with us
Alex - Nov 2025
On my tour we had Peanut as our Tour…
On my tour we had Peanut as our Tour Guide. He was amazing - he made my experience 1000% times better. I loved the tour but mostly the support Peanut gave us, he was always there for us and so much fun.
shannon - Nov 2025
My Tour guide Peanut I would recommend…
My Tour guide Peanut I would recommend to anyone. He made me feel safe and happy. He made the best memories for me and the people I was with and I would do this multiple times if he was my tour guide. This tour was brilliant and I would recommend if you want the full experience. And this is my first time going solo
Deanna Louise - Nov 2025
Flashpacker to Thailand
We all had the best time on the flashpacker tour to Thailand. Bee was an incredible guide, kind, knowledgeable and with a great sense of humour! I have just returned home and I have already recommended the tour and Bee to several friends. I would love to take another flashpacker trip with Tru and I have made some incredible friends on this trip! I have travelled quite extensively but this has been by far the best trip I have ever done, could not recommend more!
Olivia - Nov 2025
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